British Arrows has been championing, awarding and celebrating the innovation, bravery and artistry of moving image advertising for over 40 years. This year's shortlist has been announced, and we have a total of 15 nominations;
Craft - CGI
Samsung ‘Ostrich' - with MJZ Los Angeles’ Matthijs Van Heijningen and Leo Burnett Chicago
Berocca 'Be More Berocca' - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson
Craft – Animation: 3D
Samsung ‘Ostrich' - with MJZ Los Angeles’ Matthijs Van Heijningen and Leo Burnett Chicago
Volkswagen 'Born Confident' - with Somesuch's Nick Gordon and adam&eveDDB
Berocca 'Be More Berocca' - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson
Craft – VFX
Samsung ‘Ostrich' - with MJZ Los Angeles’ Matthijs Van Heijningen and Leo Burnett Chicago
Volkswagen 'Born Confident' - with Somesuch's Nick Gordon and adam&eveDDB
Berocca 'Be More Berocca' - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson
Craft - Colourist
Richard Fearon - Diesel 'Go With The Flaw' and M&S 'Spend It Well'
Jean-Clément Soret - Lacoste ‘Timeless’
Matthieu Toullet- Boots ‘Ready For Anything’
George K - Oxfam ‘The Heist No One Is Talking About’
Arrows:
International - Edeka ‘2117’ - with MJZ's Matthijs van Heijningen and Jung von Matt
Non-Alcoholic Drinks - Berocca ‘Be More Berocca’ - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson
All winners will be announced at the ceremony on Wednesday 16th May 2018 at Battersea Evolution – good luck to everyone involved!
